It was a pleasure to interview Joe Pulizzi, the founder of Content Marketing Institute and the brain behind Content Marketing World, which is a conference focused on content marketing  for business professionals.


I first heard of Joe and his movement on the Social Media Marketing Podcast and then met him in person at Social Media Marketing World in San Diego.  I love his energy and vibe and I know you will too.

Content Marketing World starts on September 10 and you can find more information on their site:

YouTube Video Link:


A few highlights from the video above:

  • Joe is focused on making sure his attendees have fun and also has a “We have to help the people” attitude.
  • Joe is clear on this conference not being for everyone but it’s for the folks who are in the content marketing trenches.  If you are a solopreneur you may want to join their Small Biz Summit which is hosted by Copyblogger and has Marcus SheridanAnn Handley and Brian Clark as featured speakers.
  • There is a greater focus on “how to,” and less on Theory
  • Plus…you get to hear how Joe used a Jay-Z quote in his first conference

Remember, long after the conference has concluded, it’s the connections that continue.

Your Ambassador,

Mike Ambassador Bruny

Mike Ambassador Bruny
Mike Ambassador Bruny

I have a deep desire to help spread entrepreneurial thinking as the solutions to many of our problems today. I am a project kind of guy who loves to get things started. When I'm not in search of contract work (projects) that I can do during the nights and weekends I can be found working as a mild mannered Digital Content Manager for Babson Executive Education.